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This Symbol is the CLMS guarantee of CONSISTENCY of tenderness and quality.
• It will be affixed to all meat graded using the CLMS system.
• It will be a guarantee that the meat you buy with this symbol attached in Melbourne will be exactly the same quality as the meat with this symbol on it that you buy in Sydney or any other part of the world.
• There are many producers, cooperatives, processors, distributors and retailers using a brand that makes their product identifiable from others for whatever reason.
• The major difference between what these companies are doing and CLMS is that because we are a breed evaluation focused business that has meat as its end product, our aim is to identify stock that have been graded using the system regardless of how the end product is marketed.
• In other words, if you already have a branded product, we are not asking you to change that, just add a small symbol designating that your stock have been evaluated using the CLMS system.
To learn more, click here.
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